BA Communication & Public Relations (título propio) (210 ECTS - Munich)
Offered by EU Business School, Switzerland
Course Overview
This program immerses you in the dynamic world of modern media, where brands, social campaigns, and influencers drive ongoing dialogues with consumers. You will master the skills to structure compelling public relations campaigns and develop effective media strategies grounded in ethical organizational communication. Choose between an intensive six-semester (210 ECTS) or a comprehensive seven-semester (240 ECTS) track to suit your career goals.
Key Program Highlights
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Master the development of modern PR and social media campaigns
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Learn to build and propel strong brand-audience relationships
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Develop strategic media planning and communication skills
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Explore the critical role of ethics in organizational communication
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Flexible study options with 6 or 7-semester program lengths
